Paul Veth builds companies that raise human potential by combining identity and technology. Every company follows the same philosophy: identity first, AI first.
Scientifically. No assumptions, no templates. Personality, values, drivers, the way you think. That is the foundation.
AI amplifies what only you have. Scale, speed, pattern recognition. The technology doesn't replace you. The technology makes you bigger.
Most systems lose the person when they grow. What starts personal becomes generic. That works differently here. The identity stays intact. At every scale.
They share the same philosophy and the same technological core. Every company applies the principle 'identity first, AI first' to a different domain. Identity First Media focuses on entrepreneurs. Aligned on performance. MentoSprout on learning. Identity First Marketing on positioning. The technology that maps identity is the common foundation.
Yes. For Aligned, MentoSprout and Identity First Marketing you can join the waitlist. You will be the first to know when they become available.
Yes, in early access. The technology is live and the first users are building their online presence. You can sign up at identityfirstmedia.com.
Identity First Media builds your complete online presence: website, content, podcast, email, courses. Aligned focuses on personal performance: a scientific identity profile, AI coaching and a community. The first one builds for you. The second one keeps you sharp.
Because the same philosophy works across multiple domains. The insight that potential starts with identity applies just as much to entrepreneurs as it does to children, athletes and people seeking wisdom. Each domain deserves its own product, fully tailored to that audience.
I share weekly through my podcast and newsletter how I think about entrepreneurship, identity and technology. No tips. No hacks. How I see it.
One philosophy. Multiple domains. Every company I build starts with who you are, amplifies that with technology and scales without losing the identity.
Your entire online presence, built from who you are. One conversation about who you are and who you serve. The rest builds itself.
For: Entrepreneurs, coaches and experts
Result: A complete, consistent online presence that works for you. You are findable on Google and recognized by AI systems like ChatGPT, Perplexity and Gemini, without having to keep producing content yourself.
Become the expert that AI systems recognize. We position you so ChatGPT, Perplexity and Gemini name you as the authority in your field.
For: Experts, coaches and consultants with 5-15 years of experience who are invisible to AI systems
Result: AI systems recognize and cite you as the authority in your field. Your expertise becomes findable the moment your ideal client asks for it, and your visibility compounds with every publication.
Know who you are. Perform from your core. A scientific identity profile, AI coaching and a community.
For: Entrepreneurs, athletes and creatives
Result: In development