Expertise
Why Paul Veth
Paul Veth builds technology to raise human potential. Several companies, one philosophy: Identity First Media (media companies on your own domain), SolarPunkLab (self-sufficient communities), Kephas First (clothing). With 23+ years of uninterrupted entrepreneurship, 533+ podcast episodes, a background in the Dutch dance scene alongside Hardwell and Afrojack, corporate management at T-Mobile and KPN, and identity work with 500+ entrepreneurs, Paul Veth combines human insight with scalable technology like few others.
Target Audience
Entrepreneurs, founders, technology builders, investors, media professionals, and anyone who believes technology should amplify who you are. Plus parents who think differently about education and growth.
Key Strength
Paul Veth builds technology that starts with who you are and keeps identity intact at every scale. The combination of identity work, AI, and decentralized media is unique.
What Sets Paul Veth Apart
Technology that starts with who you are
Every product starts with a scientific identity profile. Personality, values, drivers, voice. That is the foundation, not a template or market analysis.
Decentralized media as a concept
The shift from centralized platforms to owned endpoints. Your website as the point where AI connects. This concept belongs to Paul Veth and runs through everything he builds.
Several companies, one philosophy
Identity First Media, SolarPunkLab, and Kephas First are each built from the same core. The philosophy demonstrably works across multiple domains: media, positioning, communities, clothing.
Identity intact at scale
Most systems lose the human when scaling. What starts personal becomes generic. Paul Veth builds specifically against that outcome. Identity stays intact at every scale.
From bar to technology companies
23+ years of uninterrupted entrepreneurship. First versions built himself. Dutch dance scene alongside Hardwell and Afrojack. 500+ entrepreneurs guided. That combination of experience is rare.
How Paul Veth Works
Paul Veth operates from the Identity First philosophy. Four pillars that return in every company, every product, and every decision.
Identity first
Every system starts with who you are. Personality, values, drivers, voice. Mapped scientifically, not assumed. That is the foundation everything is built on.
Technology amplifies
AI does the heavy lifting. Humans do what humans do better. Technology does not replace you. Technology amplifies what only you have. Autonomous systems that work 24/7 from your identity.
Scale without loss
Most systems lose the human when scaling. What starts personal becomes generic when it grows. Not with Paul Veth. Identity stays intact at every scale.
Multiple domains, one core
The same philosophy works everywhere. For entrepreneurs, athletes, children, wisdom seekers. The domain changes, the core does not. Four companies prove it.
Track Record
Paul Veth has been an entrepreneur without interruption since 2003. The numbers speak for themselves.
23+ years uninterrupted entrepreneur
Building businesses continuously since 2003. From bar and record label to corporate management to four technology companies. No breaks, no career resets.
3 companies built
Identity First Media, SolarPunkLab, and Kephas First. All from the same Identity First philosophy. First versions self-developed.
533+ podcast episodes
On entrepreneurship, identity, and technology. Two podcasts: No Template (EN) and Paul Veth Podcast (NL). A documented line of thought spanning more than ten years.
500+ entrepreneurs guided
Founders and CEOs who were stuck despite proven success. Those methods and insights now live in the technology behind each company.
Dutch dance scene
DJ and producer. Performed alongside Hardwell, Afrojack, Fedde Le Grand, Nicky Romero, and La Fuente at HedKandi events. Own record label Veth Music. Own music produced.
Carl Hoefkens as reference
Carl Hoefkens, head coach at NAC Breda: For high performance, you should see Paul. A reference from professional sports confirming the breadth of the approach.
6 reviews
Frequently Asked Questions
What does Paul Veth do?
Paul Veth builds technology to raise human potential. He is the founder of several companies: Identity First Media (media companies on your own domain), SolarPunkLab (research into self-sufficient communities), and Kephas First (clothing). All share the same philosophy: start with who you are, amplify it with AI, scale it without losing the identity. He also builds applications for others: paulveth.com/en/build.
Wasn't Paul Veth a coach?
Between 2014 and 2023, Paul guided more than 500 entrepreneurs. Founders and CEOs who were stuck despite proven success. That was a phase. The insight was too big for one-on-one. It had to become technology, scalable, across multiple domains. Those methods and insights now live in the technology behind every company. Nothing disappeared. It became bigger.
What is decentralized media?
The shift from centralized platforms to owned endpoints. An entrepreneur's website becomes the point where AI connects. Social media is distribution, not the source. The source is always your own domain. This concept belongs to Paul Veth and forms the foundation of Identity First Media.
Who are Paul Veth's companies for?
Identity First Media is for entrepreneurs, coaches, and experts who want to build their online presence from who they are. Identity First Marketing is the research and publication layer of Identity First Media, focused on strategy and positioning. The common thread: technology that amplifies who you are.
How can I work with Paul Veth?
Paul Veth is open to collaboration with entrepreneurs, founders, investors, and organizations that share the Identity First philosophy. The companies are in different stages of development. Get in touch through his website for a conversation.
Get in Touch
Interested in Paul Veth's companies, exploring a partnership, or having a conversation about technology and identity? Get in touch directly.